.Precious Visitors, SEO Pros, and also Digital Marketers,.Hello there, I am actually Jenise. I've been at the SEJ reins for 15 years, along with Loren Cook and also Brent Csutoras at my edge as a large number managers as well as operating companions.Last night, I awakened to a monumental part of information: search engine optimization headlines publisher Online search engine Property was purchased by marketing resource firm Semrush.There is actually an elephant in the room, so permit's begin certainly there.What occurs when a big search advertising and marketing sector player buys a famous media channel paid attention to the hunt advertising and marketing market?Will the author's coverage remain unbiased and agnostic? Will its authoritative guides consist of the width and also depth of devices and also platforms and also solutions available -- a number of which reside in direct competitors with Semrush?What happens to Online search engine Property's reams as well as reams of existing web content -- articles, white papers, books, online videos-- that refer to Semrush competitors (umm, and also their links)?What regarding reliable viewpoints coming from respected authors that run contrarily to the brand-new company celebration lines in some way? Will those voices still be actually posted, intensified, priced quote on SEL? Or weakened, or maybe silenced?Plenty of concerns.Community responses, up until now, have actually been actually either of a propitious, complimentary attributes otherwise concentrated on problems of bias.Screenshot from LinkedIn, Oct 2024.Screenshot from LinkedIn, Oct 2024.Screenshot coming from X (Twitter), Oct 2024.Screenshot from LinkedIn, October 2024.Screenshot from X (Twitter), Oct 2024.Screenshot coming from X (Twitter), Oct 2024.SEL and also Semrush both have been actually energetic in reacting on social networks, restating that:." Our strategy is actually to continue to continue to be private and unbiased. Our target is to provide top quality expertise as we constantly possess.".I perform think that these are their objectives for the existing editorial staff, in the meantime.I'm curious to observe whether this independence will certainly stand up the test of time, after the dust has actually cleared up and also the updates of this particular purchase is lining our digital bird crates.I'm interested in learning if SEL's editorial flexibility will definitely stand the exam of shareholder interests in an NYSE-traded business that made $305 thousand in income last year. I presume our team will definitely need to have to stand by and also see.Listed here's Where Online search engine Diary Stands Up.Being one of the last individual publishers in the search engine optimisation business, SEJ remains bootstrapped and unbossed.No one takes SEJ's strands, controls our links, our coverage, or our messaging.That's right. SEJ is the natural honey badger of s.e.o journalism: Our company report what our experts really want, when our experts desire, how our company really want.SEJ is still devoted to mentioning the reality (properly, the fact till points alter with the formulas) about what is happening in SEO and advertising.SEJ is actually still committed to supplying honest education as well as finest practices for our visitors.A.k.a. organization customarily listed here at SEJ.That Is Internet Search Engine Publication Anyways?Our group of 26 folks around the globe is actually made up of writers, editors, professionals, technologists, the back office who maintain factors managing efficiently, sales functions. They create me so honored, if I may boast a little bit of.Our company motivate clarity, experimentation, responsibility. Our company don't endure workplace politics or harmful habits. I like to presume our company're close-knit. Our team share, our team cuss, our company entertain one another along with ridiculous memes. Our team have actually chuckled all together as well as shed tears together.Most significantly, when the sh * hits the supporter, our company gather. Our experts move. We obtain rough. Time and time. I talk to the crew to try once more, to strengthen, to always keep knowing-- and they do it. Which is when you know you have an A-Team on your hands.That's the whole entire lineup. SEJ possesses no financiers. No business overlords. And our experts want it by doing this.Our independence has been challenging at times. It would certainly be nice to have a business Father Warbucks who can "darken the skies along with individuals," as one of my beloved experts liked to claim.And so it does provide me stop briefly when an opponent publisher is actually now backed through a multi-national provider along with over 1,000 staff members. That's a significant amount of information, firepower, as well as reach out to.However over times, SEJ's self-reliance has guaranteed our staff's potential to provide 100% honest journalism and also learning for the hunt advertising and marketing area.Our company do what our team want. And this is what I believe: That our viewers, our advertisers, our area is going to deliver what we need to have to be a powerful David to this new Goliath.I invite your remarks, comments, as well as tips to make Online search engine Publication what the hunt marketing community requires it to become right now. Leave me an information listed below, and I guarantee to respond.Jenise Uehara.CEO, Internet Search Engine Diary.Included Graphic: Tanveer Anjum Towsif/Shutterstock.